Hi, nice to meet you. I’m Anne-Marie
Hi, I’m Anne-Marie. Nice to meet you.
You've landed here because you're asking yourself how to scale in Europe — or in specific markets, whether that's a country or a vertical.
Scaling beyond your domestic market is an exciting and daunting journey. Sometimes it will feel like there are many roadblocks in your way; other times it will be smooth sailing.
Think of me as your trusted guide on this adventure. One who doesn’t know it all (who does) and doesn't have the answers to every question — but who will work damn hard to find them. Someone who over the years has filled their toolkit with a wide range of strategies and tactics, and who will happily try new things. Someone who's not afraid to go off the beaten path.
I’ve worked in B2B marketing for the last decade or so, helping scale-ups grow their presence in Europe, and established businesses foster even deeper relationships with key customers. This is a sample of what I have accomplished:
Built growth plans from scratch that touched on multi-million pound pipelines.
Launched new products with no existing blueprint, in the very fragmented market that is Europe.
Crafted compelling customer stories by liaising directly with senior leadership at key accounts, and organising video shoots and interviews with multiple stakeholders over several days. Here is an example.
Organised and executed technical webinars with European partners to boost brand awareness and engage with end users and their managers.
Delivered a flagship annual conference gathering 120+ police officers in London, that touched on £30mo+ of pipeline.
Designed and executed multi-channel organic campaigns that generated £100k+ in direct pipeline within two weeks of launch — proof that the right message, the right audience and the right timing can pay for a quarter before it ends.
And the extra tools in my kit?
3 languages, English, French and Spanish, spoken at native, near-native and fluent level.
A liking for crunching data and building dashboards, to show exactly where we are in the journey.
Comfort navigating long, complex sales cycles and high velocity motions alike.
Deep specialism in public safety technology — one of the few B2B marketers who has built relationships inside UK police forces and understands how this market buys.
Ready to begin your journey? Let’s talk.